Sr. Manager, Category Sales - Ad Sales

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Full Time Dallas, Texas Posted 10/20/2025 Areas of interest: Ad Sales, Sales Requisition Number: 2025-63604-2 SAS615
This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.

Spectrum Reach®, the advertising sales business of Charter Communications, Inc. (NASDAQ:CHTR), provides custom advertising solutions for local, regional and national clients. Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com.

The Sr. Manager of Category Sales has responsibility for helping to drive sales for the financial clients in a market or region.  This individual will work directly with the Regional President, or the Directors of Sales and other Sales leadership to provide training, direction, and overall strategy in the category/vertical. 


Responsibilities:

  • Increase category advertising revenue and share for the assigned market or region.   
  • Motivate account executives to deliver required category revenue goals;
  • Maintain a working knowledge of all key category partners.
  • Develop, train, and go on tandem calls with sales team to maximize advertising revenue and market share from accounts in the assigned vertical.
  • Solicit prospective accounts and their agencies directly.
  • Have in person contact with the top 30 revenue generating vertical clients and agencies, if involved, at least twice a year.
  • Deliver monthly updates on industry trends in group sales meetings.
  • Manage and support individual and team sales efforts of Advanced Advertising, Long Form and any other company initiatives.
  • Work with advertiser and Creative/Production in development of commercial spots.
  • Develop and deliver regular group training on all aspects of the vertical and advertising including terms and trends.
  • Coach and develop Account Executives and National Sales Managers on presenting category proposals using current tools (qualitative research, geographic targeting).
  • Achieve monthly/quarterly/yearly sales quota for full division.

Requirements:

  • 5+ years’ experience in national advertising sales, ideally with a focus on financial category
  • 5+ years of leadership experience
  • 5 + years of sales experience
  • Excellent communication, leadership, and organizational skills with proven ability to coach and motivate teams.
  • Analytical thinker with experience in research, forecasting, and strategic planning.
  • Hands on experience using advertising sales systems (CRM, etc.) and Microsoft Office.
  • Ability to work independently while thriving in a fast-paced, team-oriented collaborative environment.
  • Bachelor’s degree is preferred.

SAS615 2025-63604 2025

Here, employees don’t just have jobs, they build careers. That’s why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.


A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.


Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Business and Spectrum Reach. When you join us, you’re joining a strong community of 95,000 employees working together to serve more than 31 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.

Who You Are Matters Here We’re committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.
FCC Unit: 13542 Business Unit: Spectrum Reach Zip Code: 75240

Who You Are Matters Here

We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. Learn about our inclusive culture.

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